Sarah has begun to analyse the data that she is getting through her blog. How should she continue this process? Some sample data is shown in the blog screenshot opposite as well as the sample analysis grid, and further selected quotes are listed below:
Desert Rose said. . .
For me its very much the scenery that grabs me. Fiji looked so fabulous in the Blue Lagoon that I just had to go there...and Ko Samui is still very much on my list after seeing The Beach. I also want to visit Prague and I think part of that is that I’ve been exposed to many scenes of the city in lots of recent movies. So whether its natural or man-made, its the scenery that gets me.
Kerry said...
The different films which influenced me to visit Japan brought different factors into play I feel. With The Last Samurai and to some degree Memoirs of a Geisha it was the natural scenery that took my breath away. With Lost in Translation, in particular, and also Memoirs it was the urban scene and modern culture that influenced me strongly. As a result, I visited both urban and natural settings during my trip to experience the different scenery and culture the country had to offer.
Sun Burst said...
Factors for me – mainly the story and to some extent the characters as part of that. A good story that hits home, something that really gets to me in some way and makes a lasting impact or impression. You then leave the cinema thinking about the film and maybe the seeds have then been planted to visit the place – to go there and experience or feel part of the story

Sarah had always had a keen interest in movies and when choosing a topic for her final research project in her tourism course she decided she wanted to investigate the concept of film induced tourism. She had read articles by authors such as Beeton (2005), Hudson and Ritchie (2006) and Grihault (2007) which had fuelled her interest further. These articles seemed to take an approach of focusing on marketing and other business related aspects on the importance of film induced tourism to a destination. From her early reading, Sarah felt she wanted to look at other avenues of interest to her. She decided that she wanted to investigate the reasons why some people were influenced by films in choosing their holiday destinations