Discuss some of the reasons a marketer might choose to create a personality symbol or character to
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Discuss some of the reasons a marketer might choose to create a personality symbol or character to represent the company or brand. Analyze KFC's decision to bring back Colonel Sanders as a personality symbol for the brand. Do you agree with this decision?
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Marketers might choose to create a personality symbol or character for their company or brand for a ...View the full answer
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Muhammad Umair
I have done job as Embedded System Engineer for just four months but after it i have decided to open my own lab and to work on projects that i can launch my own product in market. I work on different softwares like Proteus, Mikroc to program Embedded Systems. My basic work is on Embedded Systems. I have skills in Autocad, Proteus, C++, C programming and i love to share these skills to other to enhance my knowledge too.
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Related Book For 
Advertising and Promotion An Integrated Marketing Communications Perspective
ISBN: 978-1260152302
11th Edition
Authors: George E Belch, Michael A Belch
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