Question: Explain how interactive owned media differ from owned media. Give an example of interactive owned media and explain why the interactive element is important.

Explain how interactive owned media differ from owned media. Give an example of interactive owned media and explain why the interactive element is important.

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Owned media r efers to media channels that a brand controls and uses to communicate with its audienc... View full answer

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Explain how interactive owned media differ from owned media. Give an example of interactive owned media and explain why the interactive element is important. AppendixLO1

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