Now create another FCB grid on an 11 8 piece of paper. This time choose one
Question:
Now create another FCB grid on an 11 × 8½ piece of paper.
This time choose one product and consider all the different brands for that product. Where would you place each of those brands on the FCB grid?
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Related Book For
Advertising Account Planning New Strategies In The Digital Landscape
ISBN: 9781538114063
1st Edition
Authors: Sheri J. Broyles, Beth E. Barnes, Carol J. Pardun
Question Posted: