To discourage people from signing up at the Promise/Cash Center site shown in Figure 18, write an

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To discourage people from signing up at the Promise/Cash Center site shown in Figure 18, write an article for a blog that warns consumers about questionable business practices. Your objective is to convince people that, even though fast cash sounds good, it’s not in their best interest in the long term.

Consider these questions as you draft your article:

a. What evidence will you use? Research outside sources to support your view. Include data, expert opinion, and examples where relevant.

b. What will you write up front to capture and keep the reader’s attention?

c. How will you address potential obstacles or objections from readers?

d. What is a catchy title for your article?

Figure 18

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