Starbucks CEO Howard Schultz explains his company’s Shared Planet initiative: “We feel now is the time to invest—truly and authentically—in ways to help create a better future for the world we share.” Starbucks also teamed up with Product Red, the global anti-AIDS project spearheaded by U2’s front man and activist Bono. The coffee chain wishes to pursue its vision of community involvement, commitment to the environment, and ethical sourcing of coffee. Do you view favorably companies that are “green” and wish to appear ethical? Do such considerations influence your buying decisions?