After you receive an unexpected bonus, you decide to indulge and buy a new 4K Ultra HD

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After you receive an unexpected bonus, you decide to indulge and buy a new 4K Ultra HD TV. You conduct research to compare prices and decide on an Insignia 50-inch LED HD TV Model NS-50DR710. You find a great deal at Digital Depot for $399.99 plus tax. Although the closest store is a 30-minute drive, the price is so good you decide it’s worth the trip. You sell your old TV on Craig’s List to make room for the Insignia and spend several hours installing the new set. It works perfectly, but the next day when you turn it on, nothing happens. You check everything, but no matter what you do, you can’t get a picture. You’re irritated! You are without a TV and have wasted hours hooking up the Insignia. Assuming it’s just a faulty set, you pack up the TV and drive back to Digital Depot. You have no trouble returning the item and come home with a second Insignia TV.

Again you install the TV, and again you enjoy your new purchase. But a few days later, you have no picture for a second time. Now you are fuming! Not looking forward to your third trip to Digital Depot, you repack the Insignia television and return it. The customer service representative tries to offer you another Insignia model, but you decline. You point out all the trouble you have been through and say you would prefer a more reliable TV from a different manufacturer that is the same size and in the same price range as the Insignia. Digital Depot carries a Samsung (Model UN50KU6300) that fits your criteria, but at $749.99, it is more than you had budgeted.

You feel that after all the problems you have endured, Digital Depot should sell you the Samsung at the same price as the Insignia.

However, when you call to discuss the matter, you learn that the local sales manager isn’t authorized to make this decision. You are told to submit a written request to the regional office.


Your Task. 

Write a direct claim e-mail to Christopher Sanchez, Regional Manager at Digital Depot, in New Orleans, Louisiana, asking him to sell you the TV for less than the advertised price.

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Related Book For  answer-question

Essentials Of Business Communication

ISBN: 9781337386494

11th Edition

Authors: Mary Ellen Guffey, Dana Loewy

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