Criminal Justice In Action 6th Edition Larry K. Gaines, Roger LeRoy Miller - Solutions

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Together with your group, share the ethical issues that were identified. What responsibilities does each party—the customer, the store, and the delivery company—have in this situation?
Do you think that the promotional mix will change over time? How might it be different in three years?
Estimate the costs required to implement the distribution mix and the promotional mix, if those mixes are to be ready to go when your company opens for business.
Outline the elements for your promotional mix, including specific promotional tools to be included in the early days of your company.Rank, in order, the relative importance of each tool in your promotional efforts. How might those rankings change, if at all, after your company is better established?
Considering your target market, discuss alternative promotional strategies that may be appropriate for your company. What are the pros and cons for each strategy you considered? Which strategy seems more favourable, and why?
Various pricing tactics are also available for planning your business.Describe the pricing tactics you expect to use on opening the business. Explain your choice(s). Might you resort to different pricing tactics as your product(s) moves through various stages in the life cycle(s)? Explain your
Consider various pricing objectives and strategies to use when your product(s) first goes to market. Which pricing objective(s) seems most appropriate for your entry into the market(s)? Identify the pricing strategy(s) that seems best suited for your business. Explain.
Choose two advertising campaigns that have recently been conducted by business firms in your area. Choose one that you think is effective and one that you think is ineffective. What differences in the campaigns make one better than the other? Why would a business use a push strategy rather than a
In addition to being a major online retailer, Amazon.com acts as an e-intermediary for many small to medium-sized businesses. Imagine that you are interested in selling refurbished cell phones. Using the information on Amazon’s website, how would you become a seller on Amazon? What costs are
Search for some of the best viral marketing videos of all time and choose one to analyze. What is the product being marketed, and who is the target market? How does the advertisement appeal to the target market? Why do you think this video was effective?
Give three examples (other than those provided in the chapter) of products that use intensive distribution. Do the same for products that use exclusive distribution and selective distribution. What are the characteristics of the products in each category? For which category was it easiest to find
Why are advertising dollars increasingly shifting from traditional media like newspapers and magazines to online and mobile media?Link your answer to the definition of advertising.
How do cost-oriented pricing and breakeven analysis help managers measure the potential impact of prices? What general factors motivate marketing managers to price their products at, above, or below prevailing market prices?
Describe the types of distribution channels that may be used to get products from manufacturers to end users and give an example of each.
Would you start a niche marketing business? If so, why and how would you market your products or services? If not, why not?
Is there some way that businesses can provide consumers with convenient single-use packaging without harming the environment?
All things considered, which shopping bag do you think is best: plastic, paper, or reusable cloth bags? Explain your reasoning.
What are the advantages and disadvantages (for consumers and for businesses)of disruption?
Consider the following statement: “The dramatic changes that have taken place in the razor blade market are just one more indication of how widespread disruption is.Both consumers and businesses would be better off if markets and marketing strategies were not changing so much.” Do you agree or
Consider the following statement: “There is a need for stricter government regulation of Amazon because its strategy of bypassing retailers is going to eventually result in the loss of millions of retail jobs, and this will dramatically increase the unemployment rate.” Do you agree or disagree
If all goods were available to purchase online, would there still be products and services you would want to buy in person? How can online retailers become more competitive against traditional stores for items that people still prefer to buy in person?
Do you think that legacy stores such as The Bay will be able to compete with online stores in the future? How do they have to change to be more competitive?
Describe the physical distribution process.
Describe the role of intermediaries. Explain the functions of wholesalers and identify the types of retailers and e-intermediaries.
Explain the distribution mix and identify the different channels of distribution.
Outline the tasks involved in personal selling, describe the types of sales promotions, describe direct (or interactive) marketing, and distinguish between publicity and public relations.
Define the role of advertising and describe the key advertising media.
In what ways are the components of P&G’s marketing mix being affected by the situation described in this case? Give examples.
P&G’s marketing research includes face-to-face interviews for the situation described in this case. Would other forms of marketing research also be useful in this situation? Explain your reasoning.
What elements of P&G’s external marketing environment are influencing the company’s marketing strategy? Explain your reasoning.
How would you best describe P&G’s marketing strategy for the situation presented in this case?
If you were Angela, the sales manager, how would you defend your actions?
How would you characterize the ethical issues in this situation?
What pricing strategy should the company use for its new products? Is skimming or penetration more appropriate?
What pricing strategy should the company use for its existing products?
How do you think the market for camping equipment has changed over the past 50 years? How did this influence your decision making?
Describe your brand name, logo, and other features. What three keywords do you want people to associate with your brand?
Select a product made by a foreign company and sold in Canada. What is the product’s target market? What is the basis on which the target market is segmented? Do you think that this basis is appropriate? How might another approach, if any, be beneficial? Why?
Identify a company with a product that interests you. Consider ways the company could use customer relationship management (CRM)to strengthen relationships with its target market. Specifically, explain your recommendations on how the company can use each of the four basic components of the
Some companies have very narrow product mixes, producing just one or two products, whereas others have many different products.What are the advantages of each approach?
What are the various classifications of consumer and industrial products? Give an example of a good and a service for each category other than those discussed in this text.
Select a good or service that you have purchased recently. Try to retrace the relevant steps in the buyer decision process as you experienced it. Which steps were most important to you?
What does brand equity mean and how do companies such as Apple take advantage of their strong brand equity?
Consider the product development process (that we discussed in this section of the book) and identify all the steps top management at Copper Branch had to take at each stage.
Collect secondary data. Secondary data refers to information already available from previous research by the firm or other organizations.For example, Statistics Canada publishes a great deal of useful data for business firms. Using secondary data can save time, effort, and money. But in some cases,
Select a research method. In choosing a method, marketers must bear in mind the effectiveness and costs of different methods.
Study the current situation. What is the need, and what is currently being done to meet it?
Describe how you and your group might try to target “meat eaters” to help convert them to a plant-based burger?
Explain the roles of target marketing and market segmentation as they apply to this case.
After reading this chapter, examine the product development process and link it to the evolution of the meatless meat category.
How are the elements of the external marketing environment influencing Maple Leaf’s marketing strategy? Explain your reasoning.
Discuss the three categories of organizational markets and the characteristics of business-to-business (B2B) buying behaviour.
Discuss the purpose of marketing research and compare marketing research methods.
Explain market segmentation and how it is used in target marketing and positioning.
Conduct some research and find articles discussing Valeant/Bausch Health Companies Inc. Has the company bought or sold any additional product assets (acquisition or divestment)?
Find the company’s most recent annual report (SEDAR.com). Compare the results for the past three years and analyze the trends. Are they positive or negative? Explain.
How did some of the questionable practices impact the company’s bottom line and its strategic direction during the past few years?
Describe some of the fundamental accounting metrics discussed in this case and explain their importance as they relate to the company’s market valuation.
What is the relationship between the price of HBC’s stock and earnings? What are the earnings per share for each of the past three years and what does that number mean to investors?
Looking at the balance sheet, what is HBC’s current ratio for the three most recent years? What is the significance of these numbers? Have they been improving or getting worse?
As you have learned, gross profit is the difference between sales (or total revenues) and cost of sales (or cost of revenues). Gross profit percentage is calculated by dividing gross profit by sales (or total revenues). What is HBC’s gross profit percentage for the past three years? What does
Looking at HBC’s income statement, what has been the trend in sales (total revenue) as well as net income over the past three years?
Based on the development of your business to date, create a preliminary or pro forma balance sheet for your firm’s first year of operation. Be sure it includes listings of relevant terms from the accounting equation. See if you can estimate anticipated data for each element in the balance sheet.
Based on the development of your business to date, create a preliminary or pro forma income statement for your firm’s first year of operation. Be sure it includes listings of relevant terms from the accounting equation. See if you can estimate anticipated data for each element in the income
In your first year of operation, who will perform accounting functions inside your company? Will you contract some or all the work to a public accounting firm?
Interview the manager of a local business and ask about the role of ethics in the company’s accounting practices. How important is ethics in accounting? What measures does the firm take to ensure that its internal reporting is ethical? What steps does the company take to maintain ethical
Flynn Plastics Company reports the following data in its September 30, 2018, financial statements:Gross sales $225 000 Current assets $50 000 Long-term assets $130 000 Current liabilities $33 000 Long-term liabilities $52 000 Net income $11 250a. Compute the owners’ equity.b. Compute the current
Suppose that Inflatables Inc., makers of air mattresses for swimming pools, had the following transactions in one week: sold three deluxe mattresses to Al Wett (paid $50 in cash, remaining $25 on credit) on 7/16, received cheque from Ima Flotein as payment for mattresses bought on credit ($120) on
Explain the difference between financial and managerial accounting. In your answer, describe the different audiences for the two types of accounting and the various individuals involved in the process.
How do financial ratios help managers monitor their own efficiency and effectiveness?
A business hires a professional accountant to assess the financial condition of the company. Why would the business also employ a private accountant?
Balance sheets and income statements are supposed to be objective assessments of the financial condition of a company. But the accounting scandals of the past few years show that certain pressures may be put on accountants as they audit a company’s financial statements. Describe these pressures.
Consider the following statement: Because business owners cannot know for certain whether all their employees are honest, it is best for the owners to assume that at least some employees will try to embezzle money from the company. Making this assumption will motivate business owners to install
In what ways do such standardized accounting rules keep companies honest and help stakeholders analyze and value companies?
Ethical standards are vital in the accounting profession. Will the emerging role of the modern accountant bring with it a greater emphasis on ethics (as compared with traditional accounting)? Explain. Will the emerging roles bring more challenges and potential conflicts? Explain.
Does this case change your perceptions of what skills CPAs need to become effective accountants in the modern world? Explain your answer.
In what ways, if any, does the discussion in this case apply to forensic accountants rather than to general CPAs?Explain your response.
Describe the evolving role of the modern accountant
Describe three basic financial statements and show how they reflect the activity and financial condition of a business.
Explain the role of accountants, distinguish between the three traditional professional accounting designations in Canada, and understand the new unified role of the Canadian Chartered Professional Accounting (CPA)designation.
What is the difference between hate crimes and hate speech? Why is most hate speech on the Internet safe from government regulation?
How has the Internet aided the cause of international terrorism?
How would the situation in question 5 be different if Matthew Green was living on an island in Indonesia?
Consider the following situation: Melissa Chin is the sheriff of Jackson County, Missouri, population 1,434. Sheriff Chin has only two deputies at her disposal. Mae Brown, a resident of Jackson County, is receiving threatening e-mails from someone who has the cyberspace name of johndoe1313. Mae is
What is money laundering, and why has the increased computerization of banking led to an upswing in this practice?
Why is credit-card fraud more likely to hurt merchants that sell their products online than consumers who purchase those products?
How is online auction fraud carried out, and why is it so difficult to block this activity?
Why does the nature of online communication make it difficult to identify and prosecute those who commit cyber crimes?
Amal, a Muslim American, becomes angry after watching coverage of U.S. military operations in Afghanistan on CNN. He immediately sends out a tweet that reads, “I hate this country. I think someone should blow up the White House.” Has Amal committed the crime of inciting terrorism? Do you need
Why has the federal government decided to increase security measures along the U.S.-Canadian border?
Which counterterrorism model—criminal justice, intelligence, or military—does President Barack Obama favor? What steps has he taken to promote this model?
Why does the traditional criminal justice response of punishing a perpetrator for his or her criminal acts seem inadequate when it comes to terrorism?
What is the difference between human-source intelligence and open-source intelligence? Which federal agencies are most heavily involved in gathering antiterrorism intelligence?
Why was a “sunset provision” added to the Patriot Act? What was the result of this sunset provision?
What is the difference between biological weapons and chemical weapons?
What is meant by the term jihad? How does the concept of jihad held by Islamic extremists differ from the concept of jihad held by other Muslims?
Why is it difficult to come up with a universally accepted definition of terrorism?
What has been the statistical relationship between armed gang members and juvenile violent crime?
Why are children who suffer child abuse or neglect at a greater risk of exhibiting delinquent behavior than their peers?
Why is the age of onset an important factor in predicting juvenile criminal behavior?

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Criminal Justice In Action 6th Edition Larry K. Gaines, Roger LeRoy Miller - Solutions

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