1. After watching this video describe the potential advantages and disadvantages of franchising as they relate to...
Question:
1. After watching this video describe the potential advantages and disadvantages of franchising as they relate to Velofix. Do you think it is a good potential investment for franchisees today?
2. In this section, we discussed the importance of selecting the right type of partners to work with. What lessons can we take away from this video? Do you think these entrepreneurs made the right choice?
3. Assume you were a traditional retail bike shop in your city, and conduct an external analysis. What are the primary threats and the opportunities in the marketplace today? How might traditional bike shops deal with the threat from a new company like Velofix?
4. If you were one of the owners of Velofix what tools and approaches would you use to help build your marketing presence across Canada and the US?
5. Are the dragons angel investors or venture capitalists?
Step by Step Answer:
Business Essentials
ISBN: 978-0134000091
8th Canadian Edition
Authors: Ronald J. Ebert, Ricky W. Griffin, Frederick A. Starke, George Dracopoulos