What pricing strategy should the company use for their new products? Is skimming or penetration more appropriate?
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What pricing strategy should the company use for their new products? Is skimming or penetration more appropriate?
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Related Book For
Business Essentials
ISBN: 978-0134000091
8th Canadian Edition
Authors: Ronald J. Ebert, Ricky W. Griffin, Frederick A. Starke, George Dracopoulos
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