As part of a consulting project for a local ABC television affiliate, a survey was conducted with
Question:
As part of a consulting project for a local ABC television affiliate, a survey was conducted with 744 respondents. Of those responding, 32% indicated that they prefer to watch local news on this station. How might this survey have been conducted, and what type of bias could occur if that data collection method was used?
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The results of the survey are based on telephone interviews with 744 adults aged 18 and ...View the full answer
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Related Book For 
Business Statistics A Decision Making Approach
ISBN: 9780134496498
10th Edition
Authors: David F. Groebner, Patrick W. Shannon, Phillip C. Fry
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