Why would a large multinational company like Unilever with established products that consumers purchase on a regular
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- Why would a large multinational company like Unilever with established products that consumers purchase on a regular basis continue to invest money in research and development?
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Unilever continues to invest in research and development because customers needs and market conditi...View the full answer
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Related Book For
Business
ISBN: 978-1133595854
12th edition
Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor
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