2. Visit a retail store that sells designed goods, such as jewelry, clothing, appliances, or furniture. Identify a specific item and the audience that is most likely being targeted, choosing from among the following age groups:

18–25 years 25–35 years 35–49 years Over 50 Name a few innovative ways to modify the item so it would appeal to a completely different age group. Why do you feel these innovations will work? Relate your findings to the class in a 5-minute presentation.