Question: Which status-related variable occupation, education or income is the most appropriate segmentation base for: (a) expensive holidays, (b) opera subscriptions, (c) magazine subscriptions,

Which status-related variable – occupation, education or income – is the most appropriate segmentation base for:

(a) expensive holidays,

(b) opera subscriptions,

(c) magazine subscriptions,

(d) fat-free foods,

(e) personal computers,

(f) pocket-size mobile phones and

(g) health clubs?

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