Advertisers like to use celebrities and well-known faces to help promote their products and services. Is this
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Advertisers like to use celebrities and well-known faces to help promote their products and services. Is this a good idea?
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There are some key advantages as noted at ...View the full answer
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Related Book For 
Consumer Behavior Buying, Having and Being
ISBN: 978-0134129938
12th Global Edition
Authors: Michael R. Solomon
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