Have students go to a shopping mall. Have them analyze the behavior of shoppers based on observation
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Have students go to a shopping mall. Have them analyze the behavior of shoppers based on observation only. Can they determine the nature of people’s reasons for shopping? Have them keep track and present the results to the class.
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Students may observe the pace at which the consumers are sho...View the full answer
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Shameen Tahir
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Related Book For 
Consumer Behavior Buying, Having And Being
ISBN: 9780135225691
13th Edition
Authors: Michael R. Solomon
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