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Assume that you are an interactive media designer working on the Subservient Chicken project, and you have been assigned the

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Assume that you are an interactive media designer working on the Subservient Chicken project, and you have been assigned the task of developing a banner ad to promote the Web site. What information would be essential to present How might this be accomplished given the inherent limitations of banner ads?

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Creating an effective banner ad for the Subservient Chicken project or any project requires careful consideration of the limited space and the need to …View the full answer


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Related Book For  answer-question
Contemporary Advertising And Integrated Marketing Communications

Contemporary Advertising And Integrated Marketing Communications

ISBN: 9780073530031

13th Edition

Authors: William Arens, Michael Weigold, Christian Arens

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Question Details
Chapter # 15- Using Digital Interactive Media
Section: The Advertising Experience
Problem: 6
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Question Posted: September 07, 2023 09:00:10
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