For a week, keep a log on your social media use as a consumer. Which sites and

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For a week, keep a log on your social media use as a consumer. Which sites and tools do you frequent? Why? How much time do you spend on each one daily? Weekly? Do you interact with social media marketing efforts? Create a profile of yourself as a consumer, describing preferences, influencers, and any other factors that are relevant to your online interaction with SMM.

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Contemporary Marketing

ISBN: 9781305075368

17th Edition

Authors: Louis E. Boone, David L. Kurtz

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