Question: If ROA is considered a key KPI for a company, what would be an appropriate benchmark? The industrys ROA? The average ROA for the company

If ROA is considered a key KPI for a company, what would be an appropriate benchmark? The industry’s ROA? The average ROA for the company for the past five years?
The competitors’ ROA?
a. How will you know if the company is making progress?
b. How might Data Analytics help with this?
c. How often would you need a measure of ROA? Monthly? Quarterly? Annually?

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There are many possible benchmarks for ROA The best place to probably start is the firms own past pe... View full answer

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