Question: _ 4. Suppose the data- -mining | model was to be used to predict the likelihood that sales prospects respond to a promotional postal mailing.

_ 4. Suppose the data- -mining | ‘model was to be used to predict the likelihood that sales prospects respond to a promotional postal mailing. Say the

= 7tost of the mailing i is $10, 000 and will be paid by a marketing department an ane a age! of $25 million. Do your answers to

~ questions 1 and 2 change for this situation? Why or why not? a

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