1. Try reversing the sequence of the three parameters (to diversification, investment and growth) and redraw the...

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1. Try reversing the sequence of the three parameters (to diversification, investment and growth) and redraw the decision tree. Do the same eight options still emerge?

2. Add a fourth parameter to the decision tree. This new parameter is development by internal methods or by acquisition. List your 16 options in the right-hand column.


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Exploring Strategy Text and Cases

ISBN: 978-1292145129

11th Edition

Authors: Gerry Johnson, Richard Whittington, Patrick RegnÈr, Kevan Scholes, Duncan Angwin

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