When the first edition of this textbook was published in 1996, the World Bank defined low-income country

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When the first edition of this textbook was published in 1996, the World Bank defined €œlow-income country€ as one with per capita income of less than $501. In 2003, when the third edition of Global Marketing appeared, €œlow income€ was defined as $785 or less in per capita income. As shown in Table 2-4 of this chapter, $1,045 is the current €œlow-income€ threshold. The other stages of development have been revised upward in a similar manner. How do you explain the upward trend in the definition of income categories during the past 20 years?


Table 2-4

Stages of Market Development 2013 GNI 2013 World GDP (%) 2013 GDP per Capita (S) Population (millions) Income Group by p

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Global Marketing

ISBN: 978-9352865284

9th edition

Authors: Warren J. Keegan, Mark C. Green

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