Many companies, such as Cultural Savvy, provide cross-cultural consulting and coaching, and training. Using the companys web

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Many companies, such as Cultural Savvy, provide cross-cultural consulting and coaching, and training. Using the company’s web site (www.culturalsavvy.com), assess the different ways such consultants can play an important role in mastering cultural competency. 

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International Business

ISBN: 978-0470530658

8th edition

Authors: Michael Czinkota, Iikka A. Ronkainen, Michael H. Moffett

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