The Hite Report was Sheri Hites survey of the attitudes of American women toward sexuality. She sent

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The Hite Report was Sheri Hite’s survey of the attitudes of American women toward sexuality. She sent out over 100,000 surveys; each contained multiple-choice and open-ended questions. These surveys were given to women’s groups and announced in church newsletters. Ads were also placed in women’s magazines. A total of 3019 surveys were returned. Sheri Hite’s findings challenged much conventional wisdom about sexuality. She found that most women were unhappy in their romantic relationships (some for reasons that are too graphic for this book!). How would you criticize Hite’s methodology? A later poll, by the way, contradicted many of her findings.

a. Give two criticisms of Hite’s sampling methodology.

b. Despite these criticisms, what value might you see in Hite’s results?

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Managerial Statistics

ISBN: 9780534389314

1st Edition

Authors: S. Christian Albright, Wayne L. Winston, Christopher Zappe

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