WebNews.co.uk is an Internet company. It offers subscribers multiple online services ranging from an annotated TV guide

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WebNews.co.uk is an Internet company. It offers subscribers multiple online services ranging from an annotated TV guide to local-area information on restaurants and cinemas. It has two main revenue sources:image text in transcribed

The following decisions were made in the June to October 2023 period:
a June 2023. Decision to raise the monthly subscription fee from £19.95 per month in June 2023 to £24.95 per month in July 2023. The £19.95 fee first applied in December 2022.
b June 2023. Decision to inform existing subscribers that the July 2023 subscription fee would be £24.95.
c July 2023. Decision to upgrade the content of its online services and to offer better Internet mail services.
d October 2023. Demotion of manager of marketing after significant slowing of subscriber growth in accounts and revenues. Results include:image text in transcribed

Budgeted amounts (set in June 2023) for the number of subscribers were 140 000 for July 2023, 150 000 for August 2023, and 160 000 for September 2023.
e October 2023. Decision to reduce the monthly subscription fee from £24.95 per month in September 2023 to £21.95 in October 2023.

Required 1 Distinguish between planning decisions and control decisions at WebNews.co.uk.
2 Classify each of the decisions a–e as a planning or a control decision.

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Related Book For  answer-question

Management And Cost Accounting

ISBN: 9781292436029

8th Edition

Authors: Alnoor Bhimani, Srikant Datar, Charles Horngren, Madhav Rajan

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