What is the value to Starbucks of a good decision about where to open a Starbucks store?
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What is the value to Starbucks of a good decision about where to open a Starbucks store? Explain your answer.
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Starbucks now uses a market planning and store development application called Atlas powered by so...View the full answer
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Related Book For
Management Information Systems Managing the Digital Firm
ISBN: 978-0134639710
15th edition
Authors: Kenneth C. Laudon, Jane P. Laudon
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