Question: Experts argue that one reason for implementing special global training programs is the need to avoid lost business due to cultural insensitivity. What sort of

Experts argue that one reason for implementing special global training programs is the need to avoid lost business "due to cultural insensitivity." What sort of cultural insensitivity do you think is referred to and how might that translate into lost business? What sort of training program would you recommend to avoid such cultural insensitivity?

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