What role does service play in Nordstroms positioning? Does service play the same role in online and

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What role does service play in Nordstrom’s positioning? Does service play the same role in online and in-store experiences?

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Marketing Management

ISBN: 9780135887158

16th Edition

Authors: Philip Kotler, Kevin Keller, Alexander Chernev

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Question Posted: Dec 25, 2023 08:55 AM

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What role does service play in Nordstroms positioning? Does service play the same role in online and

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Nordstrom has positioned itself as the premiere service provider in the ...View the full answer

Marketing Management

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