Tracking studies are offered by many market research companies, and several use sophisticated software systems to carry

Question:

Tracking studies are offered by many market research companies, and several use sophisticated software systems to carry them out. Research the typical areas examined in a tracking study. What value do such studies offer the client?

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Marketing Research

ISBN: 9781292153261

8th Global Edition

Authors: Alvin C. Burns, Ronald F. Bush, Ann F. Veeck

Question Posted: