Search the Internet for a sports product that stresses product design issues on its Web site. Then

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Search the Internet for a sports product that stresses product design issues on its Web site. Then locate the Web site of a competitor’s sports product. How are these two products positioned relative to each other on their Web sites?

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Related Book For  answer-question

Sports Marketing A Strategic Perspective

ISBN: 9781138015968

5th Edition

Authors: Matthew D. Shank, Mark R. Lyberger

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