Question: M-commerce (short for mobile commerce) is a rapidly growing categoryof e-commerce that takes place via a smart phone or tablet instead of a desktop or

M-commerce (short for mobile commerce) is a rapidly growing categoryof e-commerce that takes place via a smart phone or tablet instead of a desktop or laptop computer. How has M-commerce changed the way consumers shop? What do marketers need to do now and in the future to better support their M-commerce customers? What do you think the future of m-commerce will be?

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