Remembering the target market segments you identified in Chapter 9 for your marketing plan:

1. 

(a). Identify which one of the six social media described in this chapter would be most useful and

(b). Give your reasons. Would you consider other social media like TikTok? Why or why not?
2. Briefly describe:

(a). How you would use this website to try to increase sales of your products and 

(b). Why you expect target market customers to respond to it.