Question: Sometimes marketers will develop strategies to target multiple social class segments with the same product by offering it at different prices. What are some examples
Sometimes marketers will develop strategies to target multiple social class segments with the same product by offering it at different prices. What are some examples of products or brands that use this strategy and how do they accomplish it? Are there any potential risks to taking this approach with specific products or brands and what might make some products or brands more susceptible to these kinds of risks?
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