Describe how trying to please every customer turns into a trap for traditional production. Aren't customization and
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Describe how trying to please every customer turns into a "trap" for traditional production. Aren't customization and multiple options the way of the future, particularly for differing national tastes and preferences?
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Operations And Supply Chain Management For MBAs
ISBN: 9781119355328
6th Edition
Authors: Jack R. Meredith, Scott M. Shafer
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