A U.S. hospital chain is planning to enter the Indian market by building its first medical facility

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A U.S. hospital chain is planning to enter the Indian market by building its first medical facility in southern India. The director, Dr. Uma Raman, is a native of that region and is familiar with the economic, social, and cultural aspects of that region. After a preliminary analysis, she chooses three cities as potential locations. The pertinent factors, their weights, and rating scores are given in the following table. Both the factor weights and scores are based on a 10-point scale.

Scores Location Factor Bangalore Hyderabad Chennai Weight 9. Facility Utilization Average Time Per Emergency Trip Employ


1. Which city should Dr. Raman select?

2. If a minimum score of 5 is required for all factors, which city should be chosen? A

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Operations Management Managing Global Supply Chains

ISBN: 978-1506302935

1st edition

Authors: Ray R. Venkataraman, Jeffrey K. Pinto

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