You are the marketing manager of a firm about to launch an electric vehicle. What factors should
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You are the marketing manager of a firm about to launch an electric vehicle. What factors should you take into consideration when pricing this product?
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Pricing a product especially something as significant as an electric vehicle EV involves considering several key factors Here are some of them 1 Cost ...View the full answer
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Related Book For
Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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