Explain the differences among a conventional distribution channel, a vertical marketing system, and a horizontal marketing system.

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Principles Of Marketing

ISBN: 9781292341132

18th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Oct 27, 2022 05:16 AM

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Explain the differences among a conventional distribution channel, a vertical marketing system, and a horizontal marketing system.

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A conventional distribution channel consists of one or more independent producers wholesalers and re...View the full answer

Principles Of Marketing

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