Question: Identify the six positioning steps 1. Go to https://doc.arcgis.com/en/esridemographics/. data/tapestry-segmentation.htm, and Page 289 identify five segments that you would expect to find in your zip

Identify the six positioning steps 1. Go to https://doc.arcgis.com/en/esridemographics/.
data/tapestry-segmentation.htm, and Page 289 identify five segments that you would expect to find in your zip code. Then go to www.esri.com/data/tapestry/ziplookup, and type in your zip code. Compare the segments that are found in your zip code with your initial prediction.
Are they similar or different ? Discuss the extent to which you believe these are accurate descriptions of the main segments of people who reside in your zip code.

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