1. Which of the major pricing strategies does LCBO employ when introducing new products ?

2. What other factor factors does LCBO consider when setting prices for the products ?

3. By pricing the first Shiraz- Malbec blend below the value perceived by the most of wine drinkers who tried it, Fuzion created a sensation in the Ontario wine market. Are there any risks involved when selling a product for less than other products of similar quality.

Answer rating: 100% (QA)

1 LCBO the liquid control board of Ontario it is an Ontario government organization and a largest buyer and distributor and retailer of alcoholliquor ... View the full answer