How does having a menu that is uniform around the country provide McDonalds with economies of scale?

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How does having a menu that is uniform around the country provide McDonald’s with economies of scale? How is menu planning made more complex by expanding into other countries?

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Microeconomics

ISBN: 978-0133019940

11th edition

Authors: Michael Parkin

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Posted Date: Jul 23, 2018 12:25 AM

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How does having a menu that is uniform around the country provide McDonalds with economies of scale?

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Microeconomics

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