McDonald's is in the news quite a bit these days. As profits fall or fail to meet Wall Street expectations, senior management scrambles for answers to a changing environment: millennials are perceived to prefer products that are healthier, customers complain about long wait times in the drive thru; competitors offer burgers made to order that seem to resonate with today's customers. In response McDonald's has made a number of major changes. It is reducing the size of its menu to reduce the amount of preparation time. On the other hand, they have introduced a new kiosk environment where customers can build their own burger at the cost of a rise in wait time of several minutes. In addition, over the past years McDonald's has worked hard to reduce its turnover. Among other efforts they have moved their average employee age up to the high 20s. They recently announced wage increases and more paid time off for all its corporately owned stores. Given what we've told you here and what you can glean from news reports about McDonald's, what do you think is going on? Specifically, how do corporate strategy and wage/benefit decisions either support or conflict with each other?

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Company MD produces food products across worldwide In recent days the profit of the company has fallen at various locations because of long waiting ti... View the full answer