Summary of the legal and ethical issues of concern when looking at your proposed company. What
Question:
Summary of the legal and ethical issues of concern when looking at your proposed company.
• What is ethical in b2c and b2b web sites?
• Who can you trust online?
• What are the laws in advertising online?
• Are there different issues with b2b and b2c?
• What are the ethical standards, federal laws, and international laws for email marketing? • What can be copied online? Next look at the web server hardware and software needs for your proposed company. I am not looking for make, models and detailed specification but rather how many customers will be accessing the server, is there going to be online purchases and payments, etc.
• will the company website be self-hosting or pay a service provider to host?
• does the company already have equipment and staff in place were purchasing additional software might be the best direction?
• What type of operating system, connection speed and user capacity are needed to support your proposal? For example, if your company were involved in online gaming the needs would be different from a company with an online catalog purchasing system.
• What key elements will be the software need to support such as catalogs, shopping carts, and transaction processing capabilities? Will there be blogs, file transfers, etc.?
• What are the database needs such as for purchasing, inventory, customer information, etc.? Now you will look at some of the security concerns for your proposed company and countermeasures you could use to help prevent the risks. Write up a one to two-page summary of the needs. Start by looking at what the company assets that you need to protect. Next looked at who has access to the assets, what risks make these assets vulnerable and methods to make the assets secure. Do not forget about physical security of the assets.
• What could you do to protect the web server, communication channels and databases?
• What company proprietary information needs to be protected? Does the company develop new software, patent medicine, copyrighted materials such as training, documents, etc.?
• Where do you need to use encryption?
• What should be included in the acceptable use policy for employees, customers, and business partners?
• What about the email system?
• What about workstations, customer computers, etc?
Strategic Management Text and Cases
ISBN: 978-1259196553
7th edition
Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara