Question: Write a detailed note on Ducati case analysis and answer the following questions. 1. Is the motorcycle industry attractive? If so why? 2. What is

Write a detailed note on Ducati case analysis and answer the following questions.

1. Is the motorcycle industry attractive? If so why?

2. What is Ducati current strategy?

3. What characteristics of Ducati business influenced its success?

4. How do you expect the industry attractiveness to change over the next five years? 20%

5. How well positioned is Ducati relative to its key competitors to deal with potential changes?

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