Question: 1 3 . Where are the coordinates for attributes on the SPSS output? ( 2 pts ) 1 4 . Where are the coordinates for

13. Where are the coordinates for attributes on the SPSS output? (2 pts)
14. Where are the coordinates for brands on SPSS?(2 pts)
15. How do you know what recommendations should be considered strong recommendations when doing a Perceptual Mapping and Conjoint Analysis project for a company? (8 pts)
16. What does TVE mean? (2pts)(explain how used not just what letters stand for)
17. Rescale the following output that has been run through Regression Data Analysis? (5pts)

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