Question: 1 : 5 4 You 2 5 / 0 3 / 2 0 2 4 , 1 : 5 0 AM All Media D .

1:54
You
25/03/2024,1:50 AM
All Media
D. All of these statements describe ways of IMC approaches to promotion.
a radio commercial for coca cola life begins with the following line: sweetness from natural sources- low calorie. The soft drink company is using a(n appeal.
A. Refutahonal
B. Factual
One-sided message: Mentions only positive attributes or benefits,
C. Two-sided effective when target audience: - Already holds a favorable opinion
D. One-sided the topic.
Is less educated
at what stage would consumers evaluate specific brands during the consumer decision-making
10n
 1:54 You 25/03/2024,1:50 AM All Media D. All of these statements

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