Question: 1. (a) Outline and explain five (5) elements in a standard Public Relations plan and how each of them will help you pitch for a

1. (a) Outline and explain five (5) elements in a standard Public Relations plan and how each of them will help you pitch for a project on behalf of a client. (15 Marks)

(b) Explain the relationship between (i) Problem Statement and Objectives, (ii) Problem Statement and Stakeholders/Target Audience, (iii) Objectives and Evaluation, (iv) Tactics and Timelines and (v) Strategies and Tactics. (15 Marks)

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