Question: 1. (a) What is the difference between uncontrolled media and controlled media in public relations? (10 marks) (b) Sometimes, public relations practitioners find it difficult

1. (a) What is the difference between uncontrolled media and controlled media in public relations? (10 marks) (b) Sometimes, public relations practitioners find it difficult in determining whether to have a news conference or issue a press release. As a public relations practitioner, describe five (5) conditions that will make it more appropriate to have a news conference.

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