Question: 1 ) Find and discuss the impact on some marketer ( s ) of a recent social / cultural trend. 2 ) Discuss the important

1) Find and discuss the impact on some marketer(s) of a recent social/cultural trend.
2) Discuss the important elements of consumer behavior of individuals and then contrast this to the buying behavior of organizations like Ford, Larrys Pizza, UA Little Rock and the US Army.

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