Question: 1. How do luxury salespersons tend to differ from those selling in a non-luxury environment (for example in discount or lower prices stores): a. Luxury

1. How do luxury salespersons tend to differ from

1. How do luxury salespersons tend to differ from those selling in a non-luxury environment (for example in discount or lower prices stores): a. Luxury salespersons are more likely to see their work as a career that they take a great deal of pride in (there is less turnover). b. Luxury salespersons display a great deal of deference toward customers. Salespersons expect a great deal of deference from their customers and routinely refuse to service customers who are not sufficiently polite. d. Luxury salespersons can earn salaries that are a great deal higher than those who work in non-luxury environments. e. Answers a, b and d are all correct. C. QUESTION 2 1. "Ralph Lauren lived up the street and worked on 59th and Madison. Everyday he walked or drove by. When he stopped in it was intense. He is the biggest movie star or religious figure you can think of. He was the one people paid homage to and worshiped." "He has a very precise focus and vision. Concerned with detail. Critiques display. Can ask any question, demand changes. When he looks at you, you are ready to do everything for him." These statements from a salesperson at Ralph Lauren illustrate that the salesperson likely: a. Highly regards and respects Ralph Lauren. b. Seems honored to work at Ralph Lauren. C. Is someone who really dislikes Ralph Lauren and obviously hates his work but is saying what he has been trained to say. d. Both a and b. e. None of the above

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