Question: 1) How does Amazon try to influence consumers learned responses to the environment? 2) The Five Types of Perceived Risk. What consumer risks does Amazon

1) How does Amazon try to influence consumers learned responses to the environment?

2) The Five Types of Perceived Risk. What consumer risks does Amazon alleviate? Does it create risks that wouldnt exist in a bricks-and-mortar shopping environment?

3) How does Amazon influence consumer search and the creation of an evoked set?

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